Hi, I'm Jason !

Responsibilities  Business adviser on growth, conversions, brand awareness and client retention strategies. Encompassed Digital Strategy, Web Development, Social Media Marketing, Paid Advertising, SEO, Content Marketing and Ecommerce

• Business Development toward a recurring base of repeat clientele, with a focus of relationship building and clear expectation management while leading digital strategies.
• Foster industry partnerships and be ‘the face’ of Web Profits, at point of engagement.
• Develop, recommend and implement tailored digital strategies bridging KPIs and clients business objectives

Accomplishments

• Acquisitioned $100,000+ yearly valued sales in a short period of time.
• Formed and refined higher cut through sales strategies, collateral design, processes and procedures.
• Created, scripted and delivered high quality video content for the purposes of client acquisition and personal brand building
• Lead, recommended and coordinated the implementation of multi-channel digital strategies for clients
• Fostered key relationships in top ASX companies

Responsibilities  (Web Development | Digital Strategy | Drupal | PaaS | UX)

• Develop regional industry customer acquisition partnerships and establish Regional Sales Revenue from scratch, toward Enterprise level clients across APAC.
• Lead and recommend the APAC Marketing strategy
• US / European Senior level stakeholder management and reporting
• Head strategic relationships with Amazon Web Services, Acquia, Sitecore and Digital Agencies.
• Lead and create the customer acquisition strategy and execution APAC wide.

Accomplishments

• Acquisitioned and Headed multi-million-dollar negotiations.
• Workedd with and built relationships on key clients including Australian Government departments on the federal level and key ASX/Fortune 500 Enterprise clients.
• Won Drupal panel-ship for key government Australian wide pre-approved provider.

Responsibilities (WEB, SOCIAL, SEO, PPC, ADWORDS, VIDEO)

• Establish Titan business in Sydney, grow revenue. Hire, train and manage teams in Sydney office.
• Head, create local market strategy and present at local customer acquisition events.
• Further establish agency strategic partnerships and lead locally Google Premier Partnership.

Accomplishments

• Successfully spearheaded new office establishment in NSW from just myself to 6 staff in 6 months.
• Established local market processes and procedures to achieve growth and service delivery targets.
• Grew local team revenue from 0 to 50,000+ recurring monthly contracts (600,000+/yr).  Set in place pipeline to exceed.
• Drove customer acquisition marketing strategy and presented at Google joint partner events.

Responsibilities (SEO/SEM/eCRM/PPC/eDM, Content Performance Marketing.)

• Develop innovative advertising strategies of Social Media & Content Marketing, SEO, Video and Landing Page Development
• Deliver ‘Customer Engagement’ models via email marketing campaigns, e-newsletters and behavioral analysis marketing. [B2B] + Cloud based proprietary project management system during the project and report/analytics to customers after.

 Key Achievements:

• Built the company from 0 into a 1.4 million per year in sales recurring by 2014.
• From 0 contracts to more than 250+ customers, $500-$1000/per month recurring avg. spend and growing, Sold in 2015

Responsibilities (SEO/PPC/SaaS Platform Marketing)

• Hire, train and manage a team of sales account managers locally and telemarketing remotely.
• Create and implement Digital Marketing sales strategy with a focus on ROI positioning, clarity of packages, target segments and (USP) unique selling points.
• Manage overseas direct marketing staff, appointment setters and implement sales training programs through to delivery.
• Led entire sales digital strategy and campaigns, eDM and other offline customer acquisition activity.
• Directly Project managed key accounts in strategy, proposal and delivery with teams.

Key Achievements:

• Grew company to more than 20 local and overseas staff, turn over 2+ million a year, successfully positioned and sold company for profit.
• Successfully created company marketing strategy from the ground up and implemented use of collaborative  remote sales CRM tools for the company.  Built all reporting and tracking model systems from scratch.
• Implemented a custom designed cloud-based project management dashboard that was subsequently expanded, repackaged and sold later as a stand alone SaaS product.

Responsibilities (Residential/Commercial Alarm Monitoring Systems, Access Control, Video Surveillance)

• Strategy, Hiring, Growth

Accomplishments

• Grew company from zero to millions in revenue
• Created, trained and multiplied Direct sales teams to more than 40 sales staff.
• Pitched and won major government accounts for intersection cameras and access control
• Established 3 offices with staff, processes and procedures
• Negotiated strategic partnerships across global alarm system, video system manufacturers and national monitoring centers.
• Served on community boards effecting laws in the security industry
• Successfully grew to profit and sold company to a major brand

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